Motown is essentially R&B put out by the Motown record label, a label that, in the 60s and 70s, released a stunning string of Soul-Pop releases by artists like Martha and the Vandellas, The Four Tops, The Supremes, Smokey Robinson, Marvin Gaye, and Stevie Wonder. The Motown recipe involved underpinning insistent, engaging Soul with carefully crafted songwriting, innovative and addictively poppy arrangements, and a mannered, urbane presentation.